Brand Boards

Brand Boards are here to make your life easier by simplifying the process of maintaining consistent brand guidelines across your funnels and websites. This article explains how to use Brand Boards to manage and apply your brand’s colors effectively.

Why Use Brand Boards in Funnels and Websites?

• Saves Time: No more hunting for the right color or remembering HEX codes. Brand Boards streamline your workflow.
• Default and Custom Colors: Easily manage both default and custom colors for quick edits and consistent branding.
• Eye Dropper Tool: Utilize the eye dropper tool to pick colors directly from your design.

When to Use Different Color Options?

• Brand Colors: Use these for colors you want to be consistent across all pages and products. They ensure uniformity throughout your funnel or website.
• Default Colors: These are system defaults that remain static regardless of brand colors or page-specific settings. Use Default Colors for elements that shouldn’t change with different brand themes.
• Custom Colors: Page-specific colors you create and manage at a granular level. They allow you to apply updates across past and current elements on a page.

Steps to Use Brand Boards

1. Open the Funnel or Website Builder
   Navigate to your funnel or website builder within your platform under Sites.

2. Accessing the Color Palette
   From the right sidebar, or when editing text, click on the text color option in the inline toolbar.

   
   

   

   
   

   You will see the new unified color palette, which includes sections for Default Colors and Custom Colors.

3. Customizing Text Colors
   Go to the Custom Colors section within the color palette. You can click on the edit icon to update it.You can either add a new color by inputting a HEX code or select a color from the existing palette and make adjustments.

4. Managing Custom Colors
   To add, edit, or delete a custom color, open the color picker UI from the Custom Colors section.
   Use the color selector or enter specific HEX codes to refine your choices.

Tips for Effective Use

• Consistency: Apply Brand Colors consistently to ensure a cohesive brand experience across all elements.
• Update Easily: Changes made to Custom Colors are automatically applied to all elements where the color is used, saving you time and effort.
• Utilize Eye Dropper: Use the eye dropper tool to accurately match colors from images or other elements in your design.

With Brand Boards, managing your brand’s visual identity is simpler than ever. Enjoy a more efficient workflow and maintain consistency across your funnels and websites effortlessly.

For any further assistance or questions, feel free to reach out to our support team!

A brand board is a vital tool in maintaining a consistent brand identity across all your marketing materials. However, there may come a time when you need to update your brand board to reflect changes in your brand’s visual elements. This article will guide you through why and how to edit your brand board to keep your brand identity fresh and consistent.

Why Do You Need to Edit Your Brand Board?

• Brand Logo Changes: Your business might evolve, leading to a redesign of your logo. Updating your brand board ensures that the new logo is consistently used across all platforms.
• New Color or Font: Introducing a new color palette or font can be part of a rebranding effort or simply an update to refresh your look. Editing your brand board ensures these changes are accurately reflected in all your marketing materials.
• Consistency in Brand Elements: Even minor changes in fonts or colors need to be updated in your brand board to maintain visual consistency and reinforce brand recognition.

How to Edit Your Brand Board

Editing your brand board is a straightforward process. Follow these steps to make the necessary updates:

1. Accessing the Brand Board:

   • Option 1: Go to the Marketing section in your platform dashboard, then select Brand Board.
   • Option 2: Navigate to Settings, then click on Brand Board.

2. View and Edit:
   Once you’re on the brand board page, locate the brand board you want to edit.
   Click on the three dots or double-click to open the board.

3. Edit Your Elements:

   • Click on Edit to start making changes
   • Update the Logo: Upload your new logo or adjust its positioning.Note: To delete previous logos from the media library, deletion must be done from the media library itself.
   • Change Colors: Update the color palette to reflect new brand colors.
   • Modify Fonts: Adjust the typography settings to include new fonts or change existing ones.

4. Save Changes:
   After making your adjustments, be sure to save the changes to ensure your updates are applied across all relevant materials.

FAQ:

Will changes in colors reflect in existing designs in funnels or emails?
-> No, for funnels, custom colors need to be used. Brand colors are for quick access and only show changes in the color picker prospectively.

Your default brand board is a key part of managing your brand’s visual identity, especially in emails and funnels. It determines which set of colors and fonts will appear in the color and font pickers, ensuring that your branding elements are easily accessible. Here’s a quick guide to understanding and changing your default brand board.

What Is a Default Brand Board?

Your default brand board is the main board that will be accessible first across different builders. It controls which colors and fonts appear in the pickers and determines which logo folder will open first when changing logos in the media library. By default, the first brand board you create is set as the default.

When to Change the Default Brand Board?

1. Updated Guidelines: Change the default board when there are significant updates to your brand guidelines, such as new colors, logos, or key elements, to ensure consistency across all materials and communications.

2. Specific Occasions: Change the default board for special themes like a red theme for Christmas. However, creating a separate theme or template for these occasions may be more effective, allowing you to switch between boards as needed.

How to Change the Default Brand Board

Changing the default brand board is simple:

1. Go to Brand Boards:

   • Navigate to Marketing -> Brand Boards OR
   • Go to Settings -> Brand Board.

2. Select Your Board:
   Find the brand board you want to set as default.

3. Set as Default:
   Click the three dots (more options) next to the desired brand board 
   
   Select "Set as Default."
   
   
   4. In Edit Mode: Alternatively, on the brand board you wish to make as default click on "Set as Default"

Brand boards are a great way to keep your email marketing on point with your brand’s look and feel. They ensure that your emails are consistent with your brand’s visual identity by making key design elements like fonts and colors easily accessible. Here’s why and how you should use brand boards in your email campaigns.

Why Use Brand Boards in Emails?

1. Easy Access to Design Parameters
   With a brand board, you have all your brand’s fonts and colors right at your fingertips. This means you don’t need to remember or manually enter color codes or font names every time you design an email. It’s all neatly organized and ready for use.

2. No Custom Values or Code Blocks Needed
   Brand boards simplify the process by providing pre-set colors and fonts directly in your email editor. You don’t need to deal with custom values or complicated code blocks—just select from the options available.

3. Ensure Brand Consistency
   Using brand boards in your emails helps maintain consistency across all your communications. Your emails will always reflect your brand’s style, which strengthens your brand identity and makes your messages instantly recognizable.

Basic Things to Know About Brand Boards

1. Visible Fonts and Colors
   Only the fonts and colors from the default brand board will be visible in the color and font pickers within your email editor.

2. Access to Logos
   In the media library, you can view and use logos from all your brand boards. This makes it easy to incorporate your branding elements into your emails.

3. Changing Default Brand Boards
   You can change the default brand board to see the color palette and fonts from different brand boards. However, remember that there can only be one default brand board at a time.

Steps to Use Brand Boards in Emails

1. Navigate to Marketing
   Go to the Marketing section in your platform’s dashboard.

2. Open Email Campaign or Template
   Click on Email Marketing and open any existing campaign or template you want to edit.

3. Using the Color Picker
   To access your brand colors, start by editing a text block, changing colors in the appearance settings, or adjusting button colors.
   
   When you open the color picker, you’ll see your brand colors displayed at the top of the palette. 

   
   

   The name of the color is as set in the brand board. Hover over the color to confirm the same.

4. Using the Font Picker
   Similarly, when you need to select a font, open the font picker section. 
   
   Your brand fonts will appear at the top of the list, making it easy to choose the right one.

5. Accessing Logos
   To add a logo, open the media library either by adding an image or logo.You’ll be able to see all logos that have been added to your brand boards, allowing you to easily insert the correct logo into your email.
   
   Click on "Home" to navigate into a different folder.

Using brand boards in your emails streamlines your workflow and helps ensure that all your communications stay true to your brand’s identity. By keeping your design elements organized and easily accessible, you’ll make your email marketing efforts more efficient and consistent.

Brand boards are a super handy tool for keeping your brand’s look and feel consistent and organized. Learn how to create a brand board with our step-by-step guide. This document will walk you through the process of assembling and customizing your brand's visual identity.

What is a Brand Board?

A brand board is essentially brand guidelines that help you set up design elements like colors, typography, and imagery to ensure consistent brand identity across emails and funnels.

Why You Need a Brand Board

1. Brand Consistency
   A brand board keeps all your visual elements in one place, so you use the same logo, colors, and fonts everywhere. This ensures that your brand looks consistent whether it’s on your website, in your emails, or on social media.

2. Time Efficiency
   Instead of hunting for your logo files or trying to remember your brand’s color codes, a brand board lets you access everything quickly. This makes creating new materials faster and simpler.

3. Easy Management
   Managing your brand’s visual elements is simple with a brand board. You can quickly find and use your logos, colors, and fonts, ensuring everything stays on-brand.

How to Create a Brand Board

Creating your own brand board is simple. Just follow these steps:

1. Go to Brand Board Section
   - Navigate to the Beta Labs section and enable Brand Colors.  - Then, go to the Marketing tab or Settings on your sidebar and select Brand Board. 
   

2. Start a New Brand Board
   Click the "New" button to create a new brand board. 
   Choose either a template or start with a blank board by clicking "Continue."

   
   

   

3. Add Your Logo
   Click the edit icon in the logo section to select your logo images from your media library. You can upload up to two logos.

4. Add Your Brand Colors
   In the Colors section, click "Add" to include your brand colors. You can add up to 10 colors, though the board will always display at least two.
   Click on the color to edit it
   Rename each color if needed by editing the text.

5. Set Up Your Fonts
   In the Typography section, click "Add" to select your brand fonts. You can add up to five fonts.

   
   

   Select each font from the drop-down menu

And that’s it! Once your brand board is ready, you’ll have all your branding elements neatly organized and easy to use. This makes maintaining your brand’s look and feel effortless.

FAQs

Will changing the colors in the brand board retrospectively change colors in existing emails or funnels?
 - No, changing the colors in the brand board will not retroactively update colors in existing emails or funnels. The updated colors will only influence future use.

What is the limit for adding colors and fonts to a board?
 - You can add up to five fonts, 10 colors, and two logos to a brand board.

Where will I see the logos added?
 - You will find a folder in your media library with the brand board name for quick access. You can also delete old logos if needed.